The P&G Technical Center in Beijing is a high-tech innovation centre comprising 34,000 square meters of offices, laboratories, and a single storey pilot manufacturing component. It is P&G’s first in Asia and home to the company's research, development, and innovation hub in the region. Aidea led an international team of multidisciplinary design consultants that worked closely with P&G’s global design group to ensure that the delivery of a critical facility aligned with the expectations of the world’s largest consumer products company.
Client: Procter & Gamble
Location: Tianzhu, Beijing, China
Size: 34,000 sqm / 2 Buildings
Typology: Corporate Interiors
Services: Architecture, Interior Design and Environmental Graphic Design
Aidea utilized the modular laboratory concept in the design of the building to fulfill the priorities of versatility, optimal security, and reliable hygiene demanded by such a facility. A naturally lit, four-storey atrium recalls traditional Chinese planning principles that privilege space and light at the heart of a building, thus providing for all users an occasion for momentary respite from the rigors of work. Also, Chinese decorative motifs were integrated into the interiors to evoke a sense of locale and culture within the framework of the multinational brand.
Curves, colors, and soft furnishings lend a warm touch to a building type all too often defined as sterile, antiseptic, and placeless. In addition, the center has sustainable features that minimize utility expenses such as a built-in rainwater harvesting system to maintain the landscaped features. Aidea’s delivery of customized materials and sustainable architectural solutions that respond to the facility’s needs and the unique culture of its users established for the client a benchmark for all other buildings of this type that came after it.